Marketing Manager Salary in Melbourne (2026)

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Marketing Managers in Melbourne earn a median salary of $125,000 in 2026, with most advertised roles falling between $100,000 and $160,000. That sits 32% above Melbourne's all-roles median of $95,000. Figures are based on 25 jobs advertised on Seek.com.au in Melbourne in the last 30 days.

— Moderate demand 30th percentile by listing volume in Melbourne ↓ -6 listings vs last month
💰 Marketing Manager · Melbourne
ADVERTISED RANGE
$100,000 – $160,000
Median: $125,000
May $125k
Jun $125k
→ Stable

Based on 2-month data — short-term movement only.

Mid level $103,000 – $160,000
Overall $100k–$160k Mid $103k–$160k $97k $110k $124k $137k $151k $164k
⚠ Low confidence 25 listings (-6 vs last month) · 05/07/2026

Salary ranges are percentiles calculated from advertised employer bands on Seek.com.au. Figures represent what employers publicly advertise and may differ from actual compensation. Sample size is small — treat figures as indicative.

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Bottom 10%  $100,000 Median  $125,000 $160,000  Top 10%

Understanding the Melbourne Market

Melbourne marketing managers median $125k, a 31.6% premium over the city's all-roles median, and the figure matches Sydney exactly, so this is one role where Melbourne holds its own against the harbour city. Demand is modest and softening (25 listings, down from 31) though pay held flat month on month. The range ($100k to $160k) reflects the gap between brand or channel managers and heads of marketing. The role sits alongside Business Development Manager ($125k), so the commercial and marketing tracks pay similarly at this level.

Take Home Pay (based on median $125,000)

Weekly (net)
~$1,754
Monthly (net)
~$7,599
Annual (net)
~$91,183
Total package (incl. 2025-26 super at 11.5%) $139,375

Take-home calculated using 2025-26 ATO tax rates, no HECS debt, full Australian residency. Total package adds 11.5% superannuation to base salary. Adjust for your situation →

Frequently Asked Questions

What is a good starting salary for a junior Marketing Manager in Melbourne?
The band starts around $100k, high because marketing manager is a mid-senior title rather than an entry role. Moving toward the $160k top comes from remit and results: owning a full marketing function rather than a single channel, demonstrable pipeline or revenue impact, and experience in a high-growth or well-funded sector. Digital and performance-marketing depth commands the upper band.
Is $125,000 a good salary in Melbourne?
Yes. At $125k the median runs 31.6% above Melbourne's $95k all-roles figure and nets about $91k after tax, a strong position that matches Sydney pay without Sydney housing costs. Marketing managers are well paid because the role ties directly to revenue and brand. The one caution is demand cooling this month, so the market is competitive rather than candidate-friendly.
How much does a Senior Marketing Manager make in Melbourne?
The range reaches $160k for senior marketing managers and heads of marketing. The step up is scope: owning the entire marketing function, managing a team and budget, and reporting to the executive on commercial outcomes rather than campaign metrics. Building a track record of measurable revenue impact and leading a team is what carries you toward marketing-director pay.

Other roles in Melbourne

Marketing Manager salaries in other cities

City Median salary vs Melbourne
Melbourne (this page) $125,000 —
Sydney $125,000 ~same

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Data sourced from publicly listed job advertisements. Not affiliated with or endorsed by Seek or any third-party platforms. Salary ranges represent advertised figures and may differ from actual compensation. Updated monthly.